Thursday, 24 October 2013

Google Adsense policy simplified

Hi Friends,

It is well known fact that Google adsense is the most used, famous and highest paying advertising program on the internet. Google AdSense helps publishers to serve text, image, video and rich media ads on blogs relevant to blog articles. Also bloggers can make some money by implementing adsense ads on webpage. Google adsense has best algorithm to serve visitors with ads as per their interests. When you place adsense ads on your blog after passing hard google adsense account approval process, then the task becomes more challenging to fulfill google adsense policies. Which will help you in avoiding any ban on your adsense account.

google-adsense-policy

So we are discussing essential Google adsense policies which should be implemented on a webpage displaying google adsense ads in simple way.
Content guidelines

    Google adsense ads can not be placed on a webpage having pornography, adult or mature content.
    Any racial content against any individual, race, group or organization.
    Gambling or hacking content.
    Content encouraging sale of beer, alcohol, tobacco, weapons and ammunition

Invalid ads clicks

    Clicks on Google AdSense ads should be 100% genuine. i.e. Ads must have organic clicks. Their should not be artificial or repeated clicks on adsense ads.
    Avoid to place ads on a website which redirects users to unwanted websites.
    Encouraging clicks is prohibited
    A webpage can not encourage visitors to click on ads by promising them to give any compensation or any other benefit. i.e. “ click this ads”, supports us’, visit this link, or any way which encourages visitor to click on ads. Adsense ads can be labeled as “ sponsored Links” or “Advertisements”. But one can not label adsense ads as “favorite sites” or “Today’s Top offers”.
    Ads placed alongside images in posts is prohibited.
    Placing ads in pop up or floating box on a webpage is also prohibited.

Copyright material

    Adsense ads can not be placed on webpage which have copyrighted material. But after getting legal rights, ads can be displayed.

Spamming

These restrictions applies to webmasters who try to apply excessive SEO in blog posts. These restrictions are given as: -

    Don’t use hidden text, hidden links, excessive or repetitive or irrelevant keywords in blog posts.
    Avoid using “doorway” pages in promoting any affiliate product just for search engines.
    Avoid writing low quality articles.

Traffic sources

    Avoid to display adsense ads if you are getting traffic from certain sources like social networking websites only, paid to click programs, paid to surf, or any other programs which promise visitors to give incentive to click ads
    Receiving traffic from online advertising. This can be an exception if you obey Google’s landing page guidelines.

Adsense code alteration

    You are not permitted to alter google adsense ads code for targeting or delivery of ads, to open clicking adsense ads result in new window. Adsense ads should open in same window after it had been clicked.
    Don’t place adsense ads in any iFRAME

Adsense ads placement

    Although you are free to place ads having different types and sizes on a webpage. But you can not place ads on pop-ups, emails  chat programs, pages created just for displaying adsense ads, any pages or URL which misuse Google’s name or logo to encourage users to click ads, or in any toolbar.
    Don’t use other advertising networks which display similar ads to google adsense ads. Which format ads to look like adsense ads and confuses the visitors.
    A blog should satisfy Google adsense DoubleClick DART cookies guidelines. Google adsense use DART cookies to serve ads to visitors related to their interest

Number of AdSense ads units on any webpage.

    Any one can place three ads units and three link units per page
    Maximum of two adsense search boxes per page.
    One link unit and one image ad can be placed on google adsense search results page.
    Adsense ads search boxes can not be placed in any software, application or in any toolbar.

We hope reader will try to obey Google adsense policies while implementing adsense ads on webpage. This will help to avoid any ban on your google adsense account by google adsense team. So Keep on enjoying Google adsense ads on your webpage.


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